Developing cohesive brand identities that capture the essence of a business and leave a lasting impression. From logo design to typography, color palettes, brand guidelines, and product design, I create visual identities that ensure consistency across all touchpoints. My approach blends strategic thinking with creative execution to build brands that stand out and connect with their audience.
All concepts, design, and art direction by David Langran
© Langran Creative 2025

Velo Nero – a cycling brand concept inspired by the rhythm of the road. More than just speed, it’s about the pursuit of perfect form, the quiet focus of a solo ride, and the camaraderie of the peloton. Minimalist design meets the essence of road cycling—performance, passion, and pure momentum.
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Velo Nero Women's Capsule Collection.
I R I D E S C E N T
A bold evolution of Velo Nero’s minimalist identity, the Iridescent Collection blends high-performance design with a striking visual aesthetic.








Velo Nero alternate brand launch color palette.
B R E A K A W A Y






